NORMAL The Bubble is a digital media company that dissects what is happening in Argentina and Latin America by covering currents events and analyzing pop and media culture.
A better understanding of the target preferences, behaviors and opinions to extract qualitative data to contribute in conforming its Brand Positioning.
Traffic analysis based on Website and Facebook interactions to gather rational information to understand behavior and lead us to find opportunities to gain interaction and volume.
Information Technology (IT) diagnose to develop an action plan to optimize Website performance.
Define the mission statement.
Re-define the content and work on it against the mission statement
Position The Bubble as a unique product offering English-language local news in Argentina.
Increase traffic volume to website.
Increase interaction/comments on website and social media.
Become the gateway (news site) to Latin America.